Being able to connect with those you are called to serve as a coach is important. If you can't reach those individuals you can't serve them. And if you can't serve them then it is going to be extremely difficult for you to transform lives.
And it's not about you connecting with just any audience, it's about you connecting with those you dream of working with, and those who resonate with you and what you have to offer.
So exactly how do you attract your dream coaching clients? This article will discuss three of the many ways that is possible.
1. Use Magnetic Marketing Language:
Whenever you are marketing your program or services it is critical that you use language that your dream clients can identify with. The words should jump off the website or off of your marketing materials and into their heart. They should know that you are powerfully speaking to them, and they should know beyond a shadow of a doubt that you can help manifest solutions to the problems they are experiencing.
2. Be Amazingly Authentic:
There are some wonderful leaders in the industry teaching some wonderful things, and it is okay to allow their teachings to inspire you, but you must always be authentic. People are not drawn to you because you try to be like someone else, they are drawn to you because you are being your amazing and authentic self. When you are being the "real deal" people can sense that, and that is a powerful way to attract your dream clients.
3. Get in Front of Your Dream Clients:
Find out where your dream clients are at and get in front of them. This goes for online and off-line. You can't be fearful of stepping out in front of them and shining. You can't be hidden in the crowd, you must be visible. When you are visible that can open up the pathway for your potential clients to find you.