Coaches As Authors Program (CAAP)
This course is only open to graduates of The CASE Institute.




It is time for you to unleash the author within! Becoming an author can help you to grow your business and attract more clients. Seeing your name on your name on a book cover can be a rewarding experience beyond what words can describe!

Authoring your own book can help you to become an authority in your specialty area. It can also help you to fulfill a priceless goal (if you have a goal to author a book). You can also sell your book at networking events and use it in your seminars, workshops and group programs. And you can also use your book as the foundation for speaking presentations, and have an abundance of topics to speak on. And your book can also help you to build a strong following of clients and potential clients.  

The CAAP is designed to help you get your book out of your head and into your hand. As a coach you have a message to share and people want to hear it. Authoring a book is another way that you can share your passion, inspiration, story and expertise. Completing your book can help you to stand out in the coaching profession. If authoring a book is a dream of yours don't continue to put it off. Now is your time!


This 4 week step-by-step "hands-on" course will help you to:

  • Understand your purpose as an author


  • Unleash your writing creativity


  • Brainstorm book ideas


  • Create your book outline


  • Design your chapters


  • Plan your book


  • Learn tips on writing your book


  • Learn how to integrate your coaching gift into your book


  • Learn how to write for transformation


  • Discover strategies for outsourcing your services


  • Learn the process to self publish your book (in paperback format).


  • Learn how to successfully launch your book


  • Learn how to market your book


  • Learn how to have a book release party that ROCKS!



This course is delivered as a 4 week online program with weekly teaching audios (MP3 format), and downloadable modules, templates, and worksheets. The program also includes unlimited personalized e-mail coaching (during the duration of your program).


Next Program Date: To Be Announced


Next Program Date: To Be Announced

Class is limited to only 10 graduate coaches. This is so that any needed personalized support can be given.








To register please click below. After you have registered you may then proceed to the Checkout/Make Payment page to complete your payment through the secure PayPal server. You will receive your new student coach welcome information within 48 hours (excluding weekends and holidays).

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 Refund Policy:

100% Satisfaction Guaranteed!

Once your payment or deposit has been made there are no refunds available. When your payment or deposit is made you receive access to the materials and resources, therefore no refunds are given. But we will work with you diligently to ensure your 100% satisfaction. If you need to cancel your training for any reason 100% of your tuition can be applied to the same program within 3 months. You will not lose your investment.